Road Safety Award

Created in support of Road Safety Strategy 2025: Towards Zero, the Safest Roads in the World, the Road Safety Award recognizes individuals and/or organizations who have implemented strategies aimed at reducing fatalities and serious injuries on our roads.

This award celebrates the achievements of CCMTA government members or associates who have significantly contributed to the advancement of road safety strategies through their work. Recipients can include individuals, groups, departments, and organizations.

Nominations for the Road Safety Award can be submitted by CCMTA members in good standing, including members of the Board of Directors, Program Committees and Working Groups.

Criteria:

Candidates must be CCMTA members and associates in good standing, this includes individuals, groups, departments, organizations, or work teams.
Activities/initiatives described must have occurred in one calendar year.

Nomination Requirements:

Nominators must be members in good standing with CCMTA.
Submissions should describe road safety initiative with a maximum of 2000 words.
Submissions should include illustrations and photos where appropriate.

The Road Safety Initiatives Should:

Demonstrate a commitment to reduce fatalities and serious injuries on our roads.
Demonstrate a unique or creative attempt to advance road safety: Examples of this work may include public education aimed at deterring unsafe actions on the road, as well as marketing, promotion and legislative initiatives that enhance road safety.
Clearly illustrate the objectives of the initiative through relevant content, samples/illustrations, and any available results or evaluation measurements.
Support one or more of the Road Safety Strategy 2025 objectives of:
- Raising public awareness and commitment to road safety
- Improving communication, cooperation, and collaboration among industry members
- Enhancing legislation and enforcement
- Improving road safety information in support of research and evaluation
- Improving the safety of vehicles and road infrastructure
- Leveraging technology and innovation

Recognition:

Recipient(s) may be recognized at the CCMTA Annual Meeting.
Recipient(s) will be notified in advance.
Travel and accommodation are the responsibility of the award recipient(s).

2026 Recipients

Yoassry Elzohairy was recognized for his central leadership role in advancing national road safety policy through his work with CCMTA, most notably as Chair of the Road Safety Research and Policies Program Committee and as key contributor to the development of Canada’s fifth Road Safety Strategy, RSS 2035+.

As Manager of Ontario’s Research and Evaluation Office, Yoassry provides leadership on applied research and program evaluation that supports evidence-based decision-making.

Through CCMTA’s program committee, he has contributed to national discussions and helped define the overall direction of RSS 2035+ as a modern, flexible, and evidence-based national framework of road safety.

The Government of Alberta, led by Alberta Transportation and Economic Corridors in partnership with the Alberta Motor Transport Association, has earned a 2026 Road Safety Award for its development of the Class 1 Learning Pathway — a transformative approach to commercial truck driver training and licensing.

The Pathway introduces a flexible, apprenticeship-style model combining personalized instruction with a province-wide Learning Management System, conforming to National Safety Code Standard 16 and advancing Canada's Road Safety Strategy 2035+. A complementary grant program further supports employers in investing in driver training, helping address Alberta's commercial driver shortage.

With over 2,000 Albertans enrolled within the first six months, the Pathway's scalable digital model is already gaining national attention as a blueprint for other jurisdictions.

Learn more about this initiative here.

Click here to view previous award recipients

2025 - Dr. Jeff Brubacher - Monitoring Drug-and-Alcohol Impaired Driving in Canada prject
2024 - SGI "We've Got Options" Impaired Driving Prevention Campaign; Paul Boase, Lifetime Contribution
to Road Safety in Canada
2023 - SGI - Find a Safe Ride Home Campaign
2022 - Insurance Corporation of British Columbia (ICBC) - Street Sense
2021 - Saskatchewan Government Insurance (SGI) - Distracted Driving Kills Campaign, Government of Saskatchewan - Combined Traffic Services Saskatchewan (CTSS) Pilot Program
2019 - Manitoba Public Insurance Save the 100 Campaign
2018 - Saskatchewan Government Insurance (SGI) - People Shouldn’t Disappear Campaign